Citizens unlocks many benefits for its customers with the launch of CitizensPlus™ and an improved private bank


Financial rewards that grow with clients, from everyday banking to personalized wealth management with Citizens Private Client

PROVIDENCE, RI, October 11, 2022–(BUSINESS WIRE)–Citizens today announced the launch of CitizensMore, an additional benefit package for account holders that deepens the bank’s ongoing commitment to providing customers with greater value and flexibility throughout their financial lives. The bank also announced plans to launch Citizens Private Client, its extended wealth management offering, by the end of the year.

CitizensMore offers a comprehensive set of new offers for Citizens Quest™ Checking and Citizens Wealth™ Checking customers. Benefits include additional cash rewards on credit cards, loan discounts and up to $2,000 when opening a new investment relationship with Wealth Management.

Private Client Citizens(1) is a new offering for Citizens Wealth Management clients that will provide personalized, world-class financial advice and investment management to help clients achieve their financial goals. Clients will receive a dedicated Relationship Manager, Financial Advisor and Certified Financial Planner®. As part of the launch of Citizens Private Client, the bank is hiring more than 200 new financial advisors and relationship managers to better serve clients with $200,000 or more in deposits or investments.

“Citizens is the bank that stands out and grows with its customers,” said Brendan Coughlin, head of consumer banking at Citizens. “Our continuous innovation has helped us grow our customer base at a rate unmatched in the industry – CitizensMore and Citizens Private Client further strengthen our commitment to our clients by rewarding them with substantial value when they do more of their banking with us.”

CitizensMore benefits are available to new and existing customers and include:(2)

  • Deposit Rate Boosters: Earn up to 50% more than standard rates

  • Investment Boost: Up to $2,000 in matching funding for a new managed investment relationship

  • Mortgage: Rate reductions and up to $500 off closing costs (new clients)

  • HELOC: price discounts (new customers) and annual fee waiver

  • Credit card bonus: up to 2% cash back

Citizens is committed to empowering its customers over the long term and providing the communities it serves with access to flexible banking solutions. Citizens offers a full range of simple and accessible features for everyday banking, including Citizens paid early™, which gives customers access to payment up to two days in advance, and Citizens IQ ™, which provides personalized information on expenses and savings.

In addition, Citizens has taken several steps to make banking more seamless and hassle-free, including eliminating insufficient funds fees, eliminating savings overdraft protection fees, and offering Citizens Peace of Mind™ to reverse the charge of unexpected overdraft charges.

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About Citizens Financial Group, Inc.
Citizens Financial Group, Inc. is one of the nation’s oldest and largest financial institutions, with $226.7 billion in assets as of June 30, 2022. Headquartered in Providence, Rhode Island, Citizens offers a wide range of retail and commercial banking products and services for individuals, small businesses, ETIs, large corporations and institutions. Citizens helps its clients reach their potential by listening to them and understanding their needs in order to offer advice, ideas and tailor-made solutions. In Consumer Banking, Citizens offers an integrated experience that includes mobile and online banking, a full-service customer contact center, and the convenience of approximately 3,300 ATMs and approximately 1,200 branches in 14 states and the district. of Columbia. Consumer Banking’s products and services include a full suite of banking, lending, savings, wealth management and small business offerings. In commercial banking, Citizens offers a wide range of financial products and solutions, including lending and leasing services, deposit and cash management services, foreign exchange risk management solutions, interest rate interest and commodities, as well as loan syndication, corporate finance, mergers and acquisitions, and debt and equity markets capabilities. More information is available at or visit us on Twitter, LinkedIn Where Facebook.

(1) Securities, insurance and investment advisory services offered by Citizens Securities, Inc. (“CSI”) or by members of FINRA and SIPC who provide brokerage and custody services to clients of Clarfeld Financial Advisors , LLC (see Clarfeld Financial Advisors, LLC’s ADV form for more details). CSI is an SEC-registered investment adviser and a member of FINRA and SIPC. One Citizens Bank Way, JCB135, Johnston, RI 02919. CSI is a subsidiary of Citizens Bank, NA Please note that the securities products offered are different from those offered by a bank and are subject to investment risk, including a possible loss of the principal amount invested.

(2) CitizensPlus benefits cannot be applied in addition to other promotional benefits or discounts that we may offer from time to time. In order to qualify or maintain CitizensPlus, you must maintain an open and active Citizens Quest or Citizens Wealth Checking account. We may periodically assess accounts to determine qualifications and have the right to remove benefits for failure to meet qualifications. Benefits subject to change.

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Eleni Garbis
[email protected]


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